Mega PuduMake a videoInsights
What the app video tools actually cost, what their free tiers really give you, and what the stores require. Every price is checked against the vendor's own page and dated.
Comparison
Best app promo video makers in 2026
It depends which video you need. An App Store preview, a polished screen recording, a UGC ad with an actor and a vertical clip for Reels are four different jobs, and no tool is good at all four. Below: 14 tools, what each actually costs, and what its free tier really gives you.
Comparison
Free app video makers in 2026: what free actually gets you
Yes, but only a few. Most free tiers in this category hand you a watermark, and two of them delete or expire the file. The tools that export clean for free do it by capping how many videos you get instead. Here is every free tier we could verify in July 2026, and what each one really costs you.
Comparison
9 app video tools with no subscription (2026)
Nine tools let you make an app video without a recurring charge: pay once, pay per video, or pay nothing. SmoothCapture is $99 forever, Screenhance is $6 for ten exports, Mega Pudu's first video is free. Everything else in this category bills monthly, and Screen Studio dropped its lifetime licence in 2026.
Comparison
Best App Store preview video makers in 2026
SmoothCapture at $99 once is the best paid pick on macOS, Apple's own iOS Simulator is the best free one, and Previewed is the best if you are not on a Mac. All three matter because Apple rejects previews that miss its spec: 15 to 30 seconds, exact resolutions, stereo audio required.
Comparison
Best AI video generators for app demos in 2026
General AI video models are the wrong tool for app demos, because none of them can change what is on a screen from one frame to the next. The generators that work for apps build the interface deliberately instead. Mega Pudu, Creatify and Arcads cover three different jobs, at free, $39 and $110 a month.
Comparison
Best video tools for indie developers in 2026
A solo developer needs three files at launch: a store preview, a social clip and a landing page loop. You can cover all three for under $100 total, or free. The Xcode Simulator plus CapCut costs nothing, SmoothCapture is $99 once, and Mega Pudu's first video is free. Nothing here needs a subscription.
Comparison
7 ways to make a demo video before the app is built
Seven routes work, from free to a few hundred dollars: generate the screens from a description, record a Figma or clickable prototype, animate static mockups, use a template kit, hire a freelancer, or fake the flow in the iOS Simulator. Most founders testing an idea should start with a generator, because it needs no design file at all.
Answer
How much does an app promo video cost in 2026?
Between nothing and $18,000. An agency averages $2,528 for a 30-second app preview, with a floor near $200 and a ceiling around $18,000. Doing it yourself costs roughly $400 in gear and software. AI tools run $0 to $110 a month, which works out between free and about $11 a video.
Reference
App Store and Google Play preview video specs (2026)
Apple accepts app previews of 15 to 30 seconds, up to three per localization, H.264 or ProRes 422 HQ, 30fps maximum, under 500MB, and stereo audio is required. Google Play is different in every respect: 30 to 120 seconds, hosted on YouTube, linked by full URL, monetization off.