All video types

Video typeYes

Ad variants

How do I make several versions of an app ad to test hooks?

Make one video, then press Make 4 versions. You get the same footage and screens with four different hooks, each a distinct style, each with its own proof lines. No new footage is generated, so it is quick. Post or run all four and keep the one that gets watched.

How it is built

ShapeOpens onCaption linesApp screensHook styles
AnyWhatever the video already hasUnchangedUnchangedClaim, Confession, Curiosity, Offer
About 12 seconds, 1080 x 1920, with the opening clip's own sound. All formats.

You get

  • Four hooks, four proof-line sets, same footage
  • Four distinct hook styles, so the test means something
  • No regeneration, so no wait for new clips
  • 1080 x 1920, ready for Reels, TikTok and Shorts placements

You don't get

  • Landscape or square versions
  • Voice or music variants
  • Analytics. Read the numbers where you post
A brief that works
Fancy Eats, fine dining delivered. Make the video, then press Make 4 versions.

Describe the app and the video you want. First one is free.

Make my free video

Apps this suits

Questions people ask

What is a hook test?

Running the same video with different opening lines to see which one people stop for. The first second decides most of the watch time, so changing only the hook isolates the variable that matters. Four versions is enough to learn something.

Can I pick which hook styles to test?

Not on the button. It picks four distinct styles from the six so each version reads differently. In chat you can ask for any one style on a single video and it rewrites the hook and proof lines to match.

Do the four versions share the end card?

Yes. Same footage, same screens, same end card. Only the hook and the proof lines change, which is the point of the test.